Problem
Coast Controls' former website was an old, probably free, Wordpress theme on a painfully slow server. The website lacked energy and non navigable for visitors.
Webpages took over 10 seconds to load at times and pdfs took even longer.
Solution
We discovered that engineers and sales people most often browsed the website for information about Coast Controls products and downloadable design files.
Performance was dramatically increased, files are downloadable and tracked, and a “Find Your Rep” feature was added to notify Coast Controls salespeople of new leads.
Since the new website was developed, Coast Controls has reported higher interest from customers and potential customers, more requests for information and more sales.
Nailed it.